Marketing Initiative

The San Fernando Valley is a very special place. It is 'the' Southern California region offering a small-community way of life ... yet at the same time, world-class business, commercial, employment and visitor opportunities. That's a story that should be marketed not only locally ... but worldwide!

marketing initiativeOur Marketing Initiative covers the following areas:

  • TheValley.net website 
  • Valley publications, including 'Views' and 'Visions' 
  • The Valley Visitors Bureau 
  • The Valley DVDs and videos 
  • Street pole banners 
  • "Stars of The Valley" Gala & community events
  • Investor / Stakeholders logo ads
  • Media outreach campaign

Marketing Initiative

  • Co-Chairs: Parham Nabatian & Randy Witt
  • Location: Economic Alliance BFG Boardroom [map]

Saving people money to help them live better  -- that was Sam Walton’s vision when he opened the doors to the first Walmart more than 40 years ago. Today, this mission is more important than ever to our associates around the world, who work hard every day in all our markets to deliver on this promise. Walmart serves customers and members more than 200 million times per week at more than 10,000 retail locations under 69 different banners in 27 countries. With fiscal year 2011 sales of $...

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